Seungmin Lee

Fashion – Marketing / Bachelor of Fine Arts (BFA)

School of Fashion

Seungmin Lee is a graduate of the Academy of Art University, with a BFA in Fashion Marketing with a focus on brand strategy and creative direction. She is an aspiring brand marketer and creative strategist who combines strategic thinking with storytelling to build meaningful, impactful brands.
Her work centers on brand strategy, identity development, and campaign creation, all grounded in strong consumer insight. Having studied in Korea, the United States, and the United Kingdom, Seungmin brings a global perspective to her practice, approaching brand building with an understanding of diverse markets and cross-cultural storytelling.