Serena Yeon

Artificial Intelligence Marketing & Design / Master of Arts (MA)

School of Marketing, Communication & Design

“Synthetic Heart”
Inspired by the movie ‘Her (by Spike Jonze, 2013)’, this music video looks at the emotional connection between humans and AI. As people rely more on artificial intelligence for emotional support, the video questions how deeply AI can become part of human life and relationships.

“Anxiety”
An international graduate student in the U.S. faces the reality of running out of money as graduation approaches. As AI rapidly reshapes the industry, finding a job feels more uncertain than ever. Caught between financial pressure, visa uncertainty, and constant self-doubt, she questions her future and where she’s heading. This short film captures the quiet anxiety of trying to survive in a world that’s changing faster than she can keep up.